"Her attention to detail, advocacy for the user, and ability to ask great questions ensures that the quality of design work is second to none. Additionally, Celia has great leadership and organizational skills and isn’t afraid to dig into complex problems. She has been a solid mentor to more junior designers and has been an excellent collaborator with teammates, partners and colleagues alike."
Lindsay Mataya
Nike Design Manager
"From the start, it was clear that Celia had a strong grasp of the team's research goals & questions and the experience that they wanted to put in front of Users. The high fidelity designs she produced for testing got us about as close as possible to a true representation of the user interface on Nike.com."
Adam Chrnelich
Nike Research Manager
Spacious
Director of Product Design
May 2017 - May 2019
Created the tools that helped people join Spacious, manage their membership and find spaces to work.
"Celia was constantly increasing the bar for product design by creating design systems, designing for edge cases, and improving UX flows. Design handoff was a joy, as Celia always provided helpful design documents and annotations that pro-actively clarified any points of confusion. I also appreciated her willingness to pair with engineers to make important improvements for customers."
Jenn Su
Spacious Senior Engineer
"Celia’s a great collaborator and easily integrated feedback into her work. I’m impressed by how well she balances listening with fighting for her ideas and for the needs of customers. It’s always a pleasure working with her and her designs speak for themselves."
Chris Smothers
Spacious CTO
12+ years of experience
I'm a self-taught designer, and I strive to continue to approach work with a growth mindset. I'm always open to learning new tools and product spaces.
While I love being an IC, any opportunities to foster others' careers and skillsets are welcome.
Nike
Senior Product Designer
Jan 2020-Oct 2023 • Fulltime
Portland, OR
Duties & Achievements
PDP North Star
•
Product Outfitting Feature
•
Universal Sign-In
•
Internal Tool for Launches
•
Australia Localization (Emphasis on Checkout)
•
Mentorship of Junior & Mid-Level Designers
Grailed
Senior Product Designer
Aug 2019-Dec 2019 • Freelance
New York, NY
Duties & Achievements
User Profile Redesign
•
Dashboard UX for User Analytics
•
Product Card Redesign
Spacious
Director of Product Design
May 2017-May 2019 • Fulltime
New York, NY
Duties & Achievements
Onboarding
•
Membership Management
•
Map
•
iOS & Android Launch
•
Marketing Site
•
Lead Small Design Team
R/GA
Senior Product Designer
May 2016-Oct 2016 • Freelance
New York, NY
Duties & Achievements
iPhone 7 Launch Page for Verizon
•
Flows to Determine Fios Eligibility
Freshly
Head of UX/UI
Aug 2015 - Apr 2016 • Fulltime
New York, NY
Duties & Achievements
Onboarding
•
Membership Management
•
Meal Planner Dashboard
Boxbee
Director of Product Design
Aug 2014-Jul 2015 • Fulltime
New York, NY
Duties & Achievements
Onboarding
•
Membership Management
•
Dashboard to Manage Items in Storage
Company
Role
Duties & Achievements
Nike
Portland, OR
Senior Product Designer
Jan 2020-Oct 2023 • Fulltime
PDP North Star
•
Product Outfitting Feature
•
Universal Sign-In
•
Internal Tool for Launches
•
Australia Localization (Emphasis on Checkout)
•
Mentorship of Junior & Mid-Level Designers
Grailed
New York, NY
Senior Product Designer
Aug 2019-Dec 2019 • Freelance
User Profile Redesign
•
Dashboard UX for User Analytics
•
Product Card Redesign
Spacious
New York, NY
Director or Product Design
May 2017-May 2019 • Fulltime
Onboarding
•
Membership Management
•
Map
•
iOS & Android Launch
•
Marketing Site
•
Lead Small Design Team
R/GA
New York, NY
Senior Product Designer
May 2016-Oct 2016 • Freelance
iPhone 7 Launch Page for Verizon
•
Flows to Determine Fios Eligibility
Freshly
New York, NY
Head of UX/UI
Aug 2015 - Apr 2016 • Fulltime
Onboarding
•
Membership Management
•
Meal Planner Dashboard
Boxbee
New York, NY
Director or Product Design
Aug 2014-Jul 2015 • Fulltime
Onboarding
•
Membership Management
•
Dashboard to Manage Items in Storage
For my complete work history, please visit my LinkedIn.
A few nice things people have said.
Design
"Celia has proven to be an unyieldingly supportive mentor. I’ve had the pleasure of supporting her in her role as a lead designer and reaped indispensable lessons from her mentorship. I felt consistently supported and uplifted by Celia throughout the duration of our time together. She was a vital role model and would continue to be in any given team."
Masha Fellah
Nike Designer • 2023
"Celia is relentless in her pursuit of excellence & thoughtfulness in her product design practice. She demonstrates strong cross functional collaborative skills guiding productive conversations, and models evidence based decision making for her peers. Her pursuit of excellence is also seen in her craft. Every file is meticulous and every prototype is above and beyond expectations."
Stephen Attesser
Nike Staff Designer • 2023
"Celia was very easy to work with. Super friendly, very receptive to feedback, and a good eye for clean design. Hope we cross paths again!"
Alissa Umansky
R/GA Creative Director • 2016
"Her attention to detail, advocacy for the user, and ability to ask great questions ensures that the quality of design work is second to none. Additionally, Celia has great leadership and organizational skills and isn’t afraid to dig into complex problems. She has been a solid mentor to more junior designers and has been an excellent collaborator with teammates, partners and colleagues alike."
Lindsay Mataya
Nike Design Manager • 2023
Engineering
"Celia was inventive, meticulous, thorough and communicative. She worked extremely well with engineering. Design assets were beautifully rendered with all the required information needed to communicate dimensions, actions, complex UI interactions, colors, etc. Celia is a pleasure to work with and helps to create a fun, collaborative culture of excellence."
Ambi Sidhu
Boxbee Senior Engineer • 2015
"There is no questioning that Celia has an amazing visual style and artistic design expertise. I was most impressed with Celia's ability to learn new things and quickly go from amateur to expert, for instance quickly learning Adobe After Effects to create a promotional video. Most importantly, she was asked to redesign the CMS system which required both a beautiful but also usable and user friendly product."
Alex Bell
Signal360 CPO • 2014
"Celia was constantly increasing the bar for product design by creating design systems, designing for edge cases, and improving UX flows. Design handoff was a joy, as Celia always provided helpful design documents and annotations that pro-actively clarified any points of confusion. I also appreciated her willingness to pair with engineers to make important improvements for customers."
Jenn Su
Spacious Senior Engineer • 2020
"Celia’s a great collaborator and easily integrated feedback into her work. I’m impressed by how well she balances listening with fighting for her ideas and for the needs of customers. It’s always a pleasure working with her and her designs speak for themselves."
Chris Smothers
Spacious CTO • 2019
Product
"Celia is great at balancing between business and user needs, helping us make the right design trade-offs so we can ship and test features quickly with quality. She is super collaborative and very receptive and open to receiving feedback (and we're definitely a team with many strong opinions!)"
Kylie Gao
Grailed Director of Product • 2019
"Celia can take the vaguest of briefs and quickly create beautiful and intuitive designs. The speed at which she works is particularly remarkable. We worked together at Boxbee on many web and mobile design iterations, and Celia was very comfortable in a culture where requirements frequently changed."
Alex Finnemore
Boxbee Director of Product • 2015
Research
"Celia was a joy to work with as a partner in the usability lab. Not only was she timely with her PDP desktop layout design prototypes, she was thorough. Her high fidelity designs enabled us researchers to navigate with ease as we interviewed participants and gathered insights using the PDP prototypes that felt like the live web."
Paige Stepovich
Nike User Researcher • 2022
"From the start, it was clear that Celia had a strong grasp of the team's research goals & questions and the experience that they wanted to put in front of Users. The high fidelity designs she produced for testing got us about as close as possible to a true representation of the user interface on Nike.com."
Adam Chrnelich
Nike Research Manager • 2022
I am in Sydney, Australia until April 2024. But I am available for freelance work with USA based clients. I would be very excited to help with your upcoming projects.
As the lead designer on a wide array of projects, my responsibilities were numerous and varied. I served as researcher, UX designer, UI designer, & front-end developer for prototypes.
Product Detail Page (PDP)
One of my primary responsibilities was to define the strategy, design, test and socialize variants of a north star vision for Nike's PDP. I also designed more near term PDP features and tests, collaborating with various product partners and engineers across the company.
Login, Localization & Internal Tools
I was often asked to stretch onto other teams when they're in need of UX assistance. So in addition to PDP work, I also lead design on login, localization and internal tools.
Prototyping
In addition to prototyping in Figma, Principle and ProtoPie, I also used Webflow to engineer the front-end experiences for designs that required more realistic and complex interactions.
Mentorship
As the Lead Designer on a variety of projects, I offered design and process guidance to my junior and mid-level designer partners.
Role Description
Spacious • Director of Product Design 2017-2019
As a design leader at a small and fast-moving startup, I paired with the CTO and CPO to determine strategy. I also worked closely with my engineering partners, so that I always had a grasp of our capabilities and they maintained a clear sense of our roadmap.
Spacious provided a membership based co-working solution to people in New York and San Francisco. We partnered with high-end restaurants to make their spaces available to work out of during the daytime hours when they would have otherwise been sitting empty. The company was acquired by WeWork in 2019.
Designed the onboarding, membership management, and space finding experiences.
I joined Spacious as Director of Product Design in 2017, just after they raised their seed round. The web experiences that existed when I joined were elementary and often arduous. So we hit the ground running and within a year, launched new and responsive web experiences for space-finding, onboarding and membership management. A close follow was the design and launch of our native app.
Research
I interviewed members regularly and I designed our experiences with their needs at the forefront.
Leadership
I managed a team of contract designers, who designed our marketing material. I also managed and mentored our in-house designer who was just beginning her career in design.